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Restricting Your Podcast Launch to Apple and Spotify is a Empty Strategy

Imagine you walk into a new UPS store that opened up in your town, and you need to ship a gift to your best friend, in Grand Rapids…

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    What Developers can learn from Home Improvement

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  • The Biggest Misconception In Podcast Marketing

    You can’t make people want what they don’t already want. Accept it, or accept a long, hard, frustrating future of marketing your show. Get even more free content. Subscribe to my podcast, The Profitable Podcaster! Read the Article on Podcast Workflows

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    Podcast Listeners Want Video (The Podcast Host)

    My latest piece for The Podcast Host is up, where I talk about how 46% of podcast listeners want video, and what that means for podcasters: Back in August, I reported on YouTube rolling out its Podcast feature. Since then, we’ve gotten a 70+ page slide deck from YouTube called “Podcasting on YouTube.” It’s clear that in…

  • Are Content Products “Real” Products to WordPress Developers?

    I’ve been a developer for 20 years. I’ve been a content creator for almost as long…but it wasn’t until a few years ago that I started making more money from my content than from my development work. 

    Both are crucial for a growing, vibrant WordPress community. But to some, it seems the job of development is more important than the job of content creation. Here’s why those people are wrong. 

    Brought to you by GoDaddy Pro . Get all of the show notes, and a written to-be-read article over at https://wp-review.castos.com/53

  • College is not the Best Time of your Life

    We are at the end of April, which means a few things. Soon I’ll be able to smoke cigars on the roof of my building. The sun will be out regularly. People will be graduating from high school and college. When I was in school I heard, “Enjoy college. It’s the best time of your…

  • 2022: The Year of Retreat

    In 2021, there was a lot of good, but there was also a lot of stress. In-fact, there was a lot of everything. Seems like a year of less would do me good. But not really less of everything. I need to do less of some something specific — over commitment. So I’ve come up with The Year of Retreat.