Thoughts

What I Learned at CaboPress 2018

What I Learned at CaboPress 2018

I am back from another CaboPress, and I am much more energized this time than I was last time. If you’ll remember, last year, I wrote a blog post about how CaboPress was the business conference that I needed. It turns out the timing was right again this year. I was going through a few things over the summer with my business, “Am I taking it in the right direction, and why are things so slow?” And then CaboPress happened.

Automate with Zapier

Personal Goal: Automate One Process per Week

One of my goals for the current 12 Week Year I’m doing is to automate more. I know I do a lot of things manually, and there are lots of things that I could be doing better. At the very least, there I are things I don’t need to be doing manually. In my master mind group a few weeks ago, one of the members said this to me: “I wonder what you’d be able to do if you had less to do.” So my homework was to make a list of all the things I could automate or outsource. It was a great exercise, and I learned a lot about my process.

The Udemy Game

Recommitting to Udemy

Nearly two years I was contacted by Udemy to develop a custom WordPress theme course for them in an effort to refresh their offerings. They told me a number of things, like how much money I could make and what it would mean for me as a featured instructor. They didn’t tell me how to play their game. Like how my price didn’t matter; it’s usually $10. I also wasn’t told that I’d be constantly hit up for free content, no matter how I felt about the amount of money I was making. The whole thing annoyed me. But I’ve decided to recommit, and I’m going to play the game.

Get the Free Gutenberg Checklist

Gutenberg Hits the Mainstream with WordPress 4.9.8

Last week, the WordPress Core Team released 4.9.8, which among other things, included the “Try Gutenberg” call to action. Since then, the amount of Gutenberg installs have exploded (63,000+ on day one – about 17% of all installs). Whether you’ve know about the new editor for a while, or just hear about it this week, it’s sure to have an impact on your website and business. Because of that, I’ve put together a free Gutenberg checklist for you.

Ugh, clients. Am I Right?

Clients Always Mess Things Up

Imagine you’re buying a new phone. You walk into the store and you overhear a conversation with 2 of the sales clerks. One says to the other, “Ugh. One of my customers put an ugly case on the beautiful iPhone I gave them. Customers are so stupid. They always mess things up.” You probably wouldn’t want them helping you buy a new phone. Why would you want that kind of ridicule? Wouldn’t you take your business elsewhere? But somehow, we think it’s OK to say this about clients pretty regularly.

podcast headphones

Top 5 Things I Learned at Podcast Movement That Will Help All Aspects of my Business

Last week I was at Podcast Movement, a big 4 day conference that focuses on all things podcasting. I had a few goals in mind going into the conference – things I definitely wanted to focus on. While my show has seen great growth, I wanted to do even better; I know I can grow How I Built It through better engagement, and I wanted to get ideas. I also wanted to learn how to pitch show sponsors better. I’ve been grateful for the success I’ve seen by working with my network, but I don’t want to tap that well too much…so I need to grow. I’m happy to say I learn about that and so much more. Here are my top 5 takeaways.