A few weeks ago I wrote about how to get on someone’s podcast. Congrats! Now you have your first podcast guest spot lined up. You’re set to provide value for a ready and willing audience. But being a podcast guest is about more than just talking. While you shouldn’t be going on just to hawk …
On Monday I sent out an email to most of my subscribers, telling them they’d only get one Cyber Week Sale from me. Today I broke that promise, but I believe I had good reason.
In June I finished 3 books and read about 750 pages. That brings my grand total up to 17 books on the year, and 4 away from my goal for 2019. Given that I’m going to the beach this month, I’ll likely hit that by the end of the summer (if not sooner).
It was another good month of reading. I finished 2.5 books and read about 830 pages this month. I’m only slightly down from last month as I didn’t travel anywhere, so I didn’t have quite as much dedicated reading time. The 2 books I finished are Educated and This is Marketing.
Over the weekend my friend Dave asked me an interesting question regarding my business: What would you do if someone handed you a bunch of money today? The root of this question, to me, is this: what would I pay for that I currently do myself? The context of the conversation that lead up to …
What Would You do if You got $100K for Your Business? Read More »
When you tell people that you’re going to Cabo San Lucas for a business conference, you get some funny looks. Well, you get one specific look: “Oh sure. I bet you’ll do a ton of work there.” It’s easy to think. I mean, we are in paradise. Our sessions were in pools. We had afternoons …
In the 1989 movie Field of Dreams, there’s this iconic scene where Kevin Costner’s character is standing on his land in a corn field, when he hears a voice say, “If you build it, he will come.” Confused, Costner keeps walking, assuming he’s hearing things. Then he hears it again. “If you build it, he …
You Need to do More than Build it to Make Them Come Read More »
This year I resolved to be more aggressive in getting clients, my marketing campaign, and my business in general. a few days ago I started compiling a list of business in my target market to reach out to. I decided to choose Google Maps to create a custom map of  those business. Here’s the Why & How.