• March 9, 2022

    How to Create Content Consistently

    They say the best-laid plans of mice and men go awry. Naturally the week I planned to work on my calendars and build in more margin for content, I was sick in bed for 3 days. Though to be fair, this was the first time in 2 years, after successfully avoiding school germs since my kids went back.

    My problem, which may be apparent in the content I produced that week, is that it was late or rushed…which is not how I want my content to be. And while I know life happens, there are several ways to be prepared in the event that you can’t produce content when you intend to.

    Creating consistent content is hard for a lot of people – but there are a few things you can do to have what I like to call “backup content.”

  • March 7, 2022

    Working Through Different YouTube Strategies with Alastair McDermott

    How often should you publish? Should you use affiliate links? DO those 30-day challenges really help? Alastair McDermott and I are both at the relative beginning of our YouTube journeys, and we’re each taking different approaches — hopefully, ones that suit our needs and goals appropriately. Listen in as we talk about what we’re doing, how we’re doing it, and of course, why. We’ll also tell you why your phone is the best camera for you and your channel. In Build Something More, we talk about when we’ve each bartered for work.

    Top Takeaways:

    YouTube is a content channel that can help you build trust quickly because people can see you. You have the ability, and the opportunity, to show people what you know and how you can help them. When it comes to making money, most people can make more bringing in new clients with their videos, as opposed to running ads to monetize. Alastair said he’ll likely never run those ads because it could affect his credibility! The thing that keeps people engaged after clicking through is good storytelling. You need an arch, with tension that keeps people watching. This is possible with just about any video, if you do it right!

    Show Notes:

    Alastair McDermott Alastair on Linkedin Alastair on Twitter Alastair on YouTube Alastair on Instagram Live Coaching: Launching a Course & Growing a Podcast with Alastair McDermott Why You Need to Publish Content to Have an Expertise with Rochelle Moulton How to Make Your a6400 camera a Webcam YouTube/LiveStream Setup Creator Toolkits Current Desk Alzay Calhoun: Coveted Consultant Build Something Club Sponsored by: Nexcess | Ahrefs

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  • March 4, 2022

    Building a Better Business Part 1: Understanding Your Customers

    Welcome to Building a Better Business: Part One. This series will be 3 parts, all designed to help you build and launch a better product, service or business. Part One is all about understanding your customers. I’m excited to share it with you, so let’s get into it!

    Brought to you byGoDaddy Pro . Get all of the show notes, and a written to be read article over at https://wp-review.castos.com/40

    Want an easier way to build websites? Check out the Creator Toolkits over athttps://creatorcourses.com/toolkits

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  • March 3, 2022

    Can You Sound Good with a $30 Podcast Mic?

    Podcasting is an inherently expensive endeavor! You need to buy audio hosting, gear, and possibly editing software and transcripts. But what if you could cut costs by saving on a decent but not fantastic mic? Can you spend only $20 on a podcast mic and sound good? That’s the question we’ll explore with the Tonor TC-777. Plus, we’ll answer: is the Tonor TC-777 the best mic in its price range?

    Disclosure: The Tonor TC-777 was provided free of charge for an honest product review.

    Get even more great content by joining the Creator Crew

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  • March 1, 2022

    Should Your Podcast Have a Landing Page (and what should go on it?)

    In Episode 2, I talked to you about havingone, clear, call to action for your podcast. There, I recommend your CTA should be to join the mailing list. This will allow you to capture your audience to directly communicate with them. From there, you can further promote sponsors, sell products, or provide more benefits for your membership (along with providing real value, of course).

    But you still need a good place for the mailing list sign-up form to live. There’s no way to add a form in Apple Podcasts, Spotify, or any podcast app.

    No – You need a good landing page.

    Presented byNexcess. Get all the show notes and a written to be read article athttps://makemoneypod.com/003

    Get your free SMASH Framework PDF athttps://makemoneypod.com/smash/

  • February 28, 2022

    Creating Better Online Courses (That You can Charge More for) with Wes Kao

    Since leaving the classroom in 2016, I’ve missed one aspect of teaching more than any other: connecting with students in real-time, as I teach the material. And while I love creating evergreen courses, today’s guest has a better way to teach online. Wes Kao, a co-founder of both altMBA and Maven, tells us about Cohort-based Courses (CBCs), and I am all in! She’ll tell us how CBCs have better completion rates, allow for much less upfront work, and allow you to charge more. If you want to create an online course in 2022, I strongly recommend you consider them. Plus, in Build Something More, where does YouTube sit with all of this?

    Top Takeaways:

    Most online learning is one direction. The teacher pre-records a video and teaches. But Cohort-based Courses offer bi-directional learning, which is huge in the online space. It allow instructors to get real time feedback and pivot when needed. When deciding what to teach, you need to consider what you’re an expert in. Ask yourself, “If Harvard were asking me to guest lecture, what topic would they invite me to teach?” You should also survey your audience to understand where they are at and what they want to learn. CBCs are best when they are interactive. You should shoot for 75% interactive, 25% knowledge transfer. Think about how your students can learn something, and practice it right now; this allows them to reinforce what they learn, and get real time feedback from you and fellow students.

    Show Notes:

    Wes Kao Wes Kao on Twitter Wes Kao Podcast 10 YouTube Statistics That You Need to Know in 2021 The Future of Education is Community: The Rise of Cohort-Based Courses – Forte Labs Maven: Create and teach cohort-based courses MasterClass Morning Brew Seth Godin Building and Evovling Profitable Project Plan with Jennifer Bourn Build Something Club Sponsored by: Riverside.fm | Nexcess | Ahrefs | TextExpander

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  • February 25, 2022

    How Can You Be a WordPress Freelancer in 2022?

    In 2022, we’re at an inflection point for WordPress — one even bigger than Gutenberg and 5.0. WordPress has been marching steadily on, to become a good no-code solution for people who have some technical proficiency. And Full Site Editing is likely going to speed that along…once it matures a little. So you might be wondering…how can you be a WordPress freelancer in 2022? That’s the question I intend to answer today.

    Brought to you byGoDaddy Pro.Get all of the show notes, and a written to be read article over athttps://wp-review.castos.com/39

  • February 24, 2022

    How to Use Stripe to Sell Courses in LearnDash

    LearnDash is perhaps the best LMS plugin for WordPress. It does a ton out of the box, allowing you to sell single courses, memberships, and subscriptions, issue certificates, and more. But one thing that isn’t included is Stripe integration. Luckily, there’s a free add-on. While Stripe integration got more secure, it also got more complicated.

    So here’s a step-by-step guide on how to connect Stripe to LearnDash.