• Brian Krogsgard on determining membership benefits and preventing churn

    When you have a membership or subscription, your goal is to prevent churn, or people leaving. The best way to do that is to deliver value. But it’s also a matter of how often you ask your subscribers to evaluate the value they get. Here’s what Brian Krogsgard recommended.

    Listen to the entire episode at https://howibuilt.it/003

    Be sure to subscribe at https://howibuilt.it/subscribe

    This clip is brought to you by WP Wallet

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  • What WordPress has to do with the Discontinued iPod

    Apple has discontinued the iPod. When the iPod came out in 2001, it literally changed the world. And I don’t mean literally like figuratively. I mean, it shifted how people consumed music on the go. Another thing that happened recently was WordPress lost a market share for the first time. How are these two events related? They both happened this week, of course, but what does one have to do with the other? What does this mean for freelancers? There are a lot of similarities between the iPod and WordPress. And that’s what we’re going to talk about.

    Brought to you byGoDaddy Pro .Get all of the show notes, and a written to be read article over at https://wp-review.castos.com/49

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  • Do We Need ANOTHER WordPress Hosting Company?

    WordPress hosting companies are a dime a dozen these days, and if you’re going to be one, you need to differentiate yourself. This could be by offering managed WooCommerce hosting, adding on a theme shop for all customers, or creating a fantastic local development environment that integrates perfectly.

    When it comes to WordPress host WPX, there are 3 features that differentiate them from competitors. Two of them, their CDN and Migrations, aren’t totally unique.

    But their support guarantee to get your site back online as fast as possible for free: now that’s a host of a different color. Check out the video to get my thoughts.

    Check out WPX

    Note: this video is a paid review.

  • How Making Helpful Content is the Right Way to Sell Products with James Laws

    Most people who start a business hate it when they get away from the actual work and move towards managing — the business and the people. But not James Laws. James has started several successful businesses and his favorite part is building the culture, ensuring employees are happy, and ultimately making sure everyone feels fulfilled…so much so that he wants to help more founders do just that. And he plans to, with tools, software, coaching, and more. But that’s a long game. It all starts with his podcast. Tune in to learn how James is using his podcast and blog to establish authority, build an audience, and learn about this new field.

    Top Takeaways:

    Building an audience in a brand new space is hard! You need to essentially learn the “rules” of the field and play by them to gain a following and trust. If you’re trying to establish expertise, but do interviews, think of them as exchanging notes to help establish authority while also getting perspective. The first step to making money with your content is to build an audience so that you share future endeavors with them. The key is to solve their problems with your free content…then you’ll understand them (and vice versa) making your paid products worth it for them.

    Show Notes:

    James Laws James on Tiktok James on Twitter Join the Creator Crew Sponsored by: Nexcess | TextExpander | LearnDash

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  • Rebecca Gill on Researching, validating, and launching an online course

    Too many people decided they want to make an online course, spend 6 months making it, and launch to crickets. Rebecca Gill knew better, and her advice from Episode 2 can save you a ton of time (and heartache).

    Listen to the entire episode at https://howibuilt.it/002

    Be sure to subscribe at https://howibuilt.it/subscribe

    This clip is brought to you by WP Wallet

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  • Paying Attention to 1Password’s Watchtower

    1Password 8 is out now, and despite Apple’s Keychain/password manager getting better, I still prefer to use 1Password for most things1.

    The redesign is fantastic, and I’m excited to see even more integration into macOS and iOS. But one feature I’ve always ignored is Watchtower.

    Watchtower gives you a “credit score” for your security. It will notify you if there’s a breach on a site where you have an account, which is excellent. But it will also tell you how many times you’ve reused passwords, how many weak passwords you have, and sites that allow for Two-Factor Authentication (2FA) where you’re not using it.

    Something that always bothered me about the reused passwords section was that sometimes the same account works across multiple URLs, so I never paid much attention to it. But then I realized that 1Password smartly allows you to list multiple websites for a single username and password:

    So over the weekend, I spent some time cleaning up my accounts, deleting old ones, and making all of my passwords unique.

    I’m pleased with my progress and continue to be super happy with 1Password as my password manager.

    1. One strong reason is there’s not stand-alone app for Apple’s solution. The other is a family plan I can use with my wife. ?
  • Is My Disdain for Jetpack Unfounded?

    I’ve had a love-hate relationship with Jetpack. Actually, it has been more hate than love. Actually, it has been just pretty much hate. But today I set out to answer the question: Is my disdain for Jetpack unfounded? Today, I set out to answer that question.

    In this video I’ll:

    1. Install and Configure Jetpack
    2. Take a tour of all of the features
    3. Take a close look at the performance and social features
    4. Review the available blocks
    5. Give my pros and cons, then final conclusion.

    If you’d like to read/listen to my full thoughts, check out Episode 48 of WP Review.

  • I was on WP Tavern’s Jukebox

    Nathan Wrigley invited me on Jukebox by WP Tavern and it was a real treat. We got to talk all about podcasting, and then how WordPress fits into launching a running a podcast. Here’s my favorite bit from the interview:

    It goes back to that first question you asked me…why shouldn’t somebody start a podcast? If you’re just doing it for the money and the glory, you’re in for a long, frustrating ride. But if you’re doing it because you want to tell the world about this thing that you’re super passionate about, then yeah, it’s a grind, but it’s a grind where you get to talk about this thing that you love. And that is what’s going to make an audience connect with you, and that is what’s going to get your podcast to grow.

    Check out the whole interview here.

  • Listener Feedback and Questions

    It’s the first-ever feedback episode! I read a couple of reviews — one good, one bad, and how I’m adjusting — and then answer listener questions. It’s a fun episode! We cover getting started in content creation, growing your audience, configuring a Stream Deck, and podcast interviews.

    Show Notes:

    My Live Stream Kit My Stream Deck blog post My Stream Deck video A specific use case for launching apps Masters of Doom Feedback Join Creator Crew Sponsored by: WP Wallet | Nexcess | LearnDash

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