I just discovered this cover of King of Wishful Thinking where Paul Rudd and Jimmy Fallon recreate the music video shot-for-shot.
Amazing.
Why You’re Leaving Money on the Table with Email Automation with Kronda Adair (How I Built It)
If you’ve ever heard me say, “I’m a recovering WordPress developer,” you’ve also heard me credit today’s guest, Kronda Adair. And while she started in WordPress, she quickly moved into one of my favorite areas of expertise: automation. Specifically, Kronda’s an email automation expert. And today, she’s going to tell us the RIGHT process for automation, how to test, and why your business depends on email automation.
Get the Full Show NotesI’ve always been hesitant to use the WordPress app because I didn’t like how tethered it was to Jetpack. But now that I’m on Pressable, the experience has been pretty swell.
This is also a move to look for more ephemeral ways to share my thoughts since leaving Twitter. I suspect a combination of this blog and posting to Mastodon is the key.
Be The Experimenter.
Photo by Hans Reniers on Unsplash I had a t-shirt in college that was my prized possession. It read:
There are 10 types of people in the world: those who understand binary, and those who don’t.
The joke being that 10 or “one zero” in binary is actually “2” in decimal.
I’m sure if I looked hard enough, I could find my college ID from freshman year, where that shirt is featured.
The shirt is top-of-mind this morning because I saw a post on LinkedIn that made me think of it. It made me realize:
There are two types of people in the world. Those who ask for answers, and those find them.
See, the question was around what happens if you remove a connection. Do they become a follower or are they cut from your content.
I decided to answer it by trying: I removed 2 connections to see if they became followers.
They did not! My follower count decreased and the the “Message” button was replaced with “Connect,” and not “Follow Back.”
The point is this: You can either wait for answers, or you can be the experimenter.
Maybe you’re so strapped for time that it’s easier for you to just ask.
But if you’re a creator or sell a knowledge product, I strongly recommend you be the experimenter.
Some of my best content and learning moments have come from me saying, “I wonder what happens if I do…”
Be The Experimenter. was originally published in Thoughts from Joe Casabona on Medium, where people are continuing the conversation by highlighting and responding to this story.
Want to be a Better Speaker? Do THESE Things with Mike Pacchione (How I Built It)
There’s an old adage that more people are afraid of public speaking than of death, meaning that at a funeral, more people would rather be in the casket than giving the eulogy. I suspect that when push came to shove, most people would actually choose the eulogy, but that’s beside the point. Public speaking is hard. And truth be told, most people are bad at it…if you feel that way, don’t fret. Mike Pacchione is here to help. He’s coached people like James Clear, Amy Porterfield, and Donald Miller on public speaking, and today, he’s teaching us his best stuff.
Get the Full Show NotesBe Present
Hey hey! A quick preamble: thanks to a prompt from Benjamin Watkins, I’m resurrecting the Medium blog for a bit. I’ll likely still focus on family, but we’ll see where it goes!
I’m a huge Yankee fan. So in October, when I left for Mexico for a few days and Aaron Judge hadn’t hit #62 yet, I made sure I was able to watch it on my phone, an knew exactly when he’d be at bat.
The moment came while I was at dinner with some friends.
So as I sat there, watching the game on my 6” screen, I couldn’t help but notice something: lots of people at the stadium were a watching that moment the same exact way I was: through their phones.
I noticed the same thing when LeBron James became the all-time NBA scorer.
My advice to you: Don’t worry about recording it. There will be far better recordings.
Don’t worry about sharing it on social media. It’s cool that you were there (I would have loved there be there for Judge’s 62nd), but does it really count if you’re watching the big moment through a screen anyway?
Be Present was originally published in Thoughts from Joe Casabona on Medium, where people are continuing the conversation by highlighting and responding to this story.
Is Your Podcast a Painkiller?
Are most of the podcasts you listen to for fun, or for growth? If you're like 74% of podcast listeners, you listen to podcasts to learn new things. That's why your podcast should be a painkiller. And today, I'm going to give you all the reasons why. Show Notes Painkillers vs. Vitamins 3 Questions You…
Improve Your SEO in 5 Minutes (ahrefs Tutorial)
One of the hardest things to do for your website is organic SEO. Yes, there are things like site structure, using the right headings, making it accessible. Then there’s long form content, but what about the overall health of your site? How many links are going to 4 0 4 errors? How many don’t have a canonical URL? ahrefs can help you fix and fix those issues.
Here’s how I DOUBLED my site health in a matter of minutes thanks to ahrefs.
Check them out and get a free 7-day trial: https://joe.casa/ahrefs
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Join How I Built It PRO: https://howibuilt.it/proGet free tips on growing and monetizing your podcast: https://profitablepodcaster.fm/tips
Check out the Make Money Podcasting show: https://profitablepodcaster.fm/
Check out my Live Stream Gear: https://kit.co/jcasabona/youtube-live-stream-setup
Check out my Podcasting Gear: https://kit.co/jcasabona/my-podcasting-setup
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~~~~~~~~~~~~~~~~~~~~~~~~Podcast Listeners Want Video (The Podcast Host)
My latest piece for The Podcast Host is up, where I talk about how 46% of podcast listeners want video, and what that means for podcasters:
Back in August, I reported on YouTube rolling out its Podcast feature. Since then, we’ve gotten a 70+ page slide deck from YouTube called “Podcasting on YouTube.”
It’s clear that in 2023, YouTube is going to invest even more in discovery and monetization for podcasting…even as Google Podcasts goes away.
This, coupled with the news that 30% of Americans prefer YouTube for podcasts, and 46% want video for their podcast, means you should put your podcast on YouTube.
You can read the entire article here.
You NEED to Time Track to Make Money as a Creator with Marley Majcher (How I Built It)
Marley Majcher, The Party Goddess turned Profit Goddess, was running a business but not making money — despite her degree from Georgetown. But she managed to turn it around with this “one weird trick.” OK — so that sounds clickbaity, but it’s true. See, Marley didn’t have a system in place for her business. She, like many creators I think, wasn’t spending her time wisely. So, she decided to do something about it: she decided to learn how she was spending her time, organize those tasks, and figure out the crucial ones that actually made money. And it all started with the one “Weird” trick: Time Tracking.
Get the Full Show Notes
