When I first started podcasting, I got sponsors absurdly fast. How fast, you ask? Before my first episode went live. In fact, within 6 months of launching, I landed several sponsors and in less than a year, my first 5-figure deal. When people asked me how, I responded in a very frustrating way: all I…
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Running a podcast can get overwhelming—booking guests, managing sponsors, promoting episodes, and staying on top of deadlines. That’s why I rely on my podcast planner in Notion. It’s the central hub that keeps my show organized, and the lynchpin for all of my automations. In this video, I walk through how I use my planner…
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Today’s contributor is Andreea Coscai, Podcast Marketer at Tink Media and Newsletter & Community Coordinator at Earbuds Podcast Collective So, you want to grow your podcast. As you might already know from your non-podcast-listening friends, it’s a real challenge “to convert” someone to adding shows to their daily routine. It’s possible! But it doesn’t have…
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Earlier this year, I set out to answer a simple question: can you reasonably record a podcast from your phone? As someone obsessed with gear and high-quality production, I assumed the answer would be no.
But after some experimentation, I discovered that not only is it possible, but it can also be a game-changer for podcasters who want to create raw, behind-the-scenes content.
Here’s how I streamlined the process into a low-effort workflow anyone can replicate.
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“Your book changed my life.” I was at a WordPress conference in 2014, about a year after my first “real, live, on the bookshelves” book, Responsive Design with WordPress, came out, when an attendee came up to me and told me this. I had never spoken to them — in-fact, they weren’t even from the…
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I know we’re all looking for that ONE thing that’s gonna grow our podcast. I know this because when I first started in this industry, I was searching for it too. Far and wide. I asked everyone. I thought that if I asked the question the right way, the answer would be revealed to me. But with time, I came to understand that there’s no one thing. There’s many things. And we need to try all of them — constantly — in order to figure out which levers we should continue pulling to eventually find growth.
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You may or may not be familiar with British technology journalist Ian Betteridge, and his law of headlines. If you’re not, Betteridge’s Law of Headlines states, very simply: Any headline that ends in a question mark can be answered with the word ‘no.’ The idea is that if the writer had enough evidence to make…
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“The drums are the easiest instrument to play.” A friend in high school said that to me—a drummer—to my face! “Why do you say that?” I asked, trying not to lose my cool. “All you do is hit drums.” To someone who’s never sat down at a drum set and actually tried to sound good,…
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You can’t make people want what they don’t already want. Accept it, or accept a long, hard, frustrating future of marketing your show.
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I’ve been using the Shure SM7B as my main mic for the better part of a decade now, and I don’t foresee that changing anytime soon. However, when I bought that mic, there wasn’t the dearth of affordable, purpose-built podcasting mics there are now. And while I love the SM7B, I’m not ready to recommend…
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