I Broke My Podcast Sponsorship Rule and There Were Consequences
I have a confession: over the summer, I panicked a little bit. I wasn’t sure I was going to hit my podcast sponsorship goal for the year. I was short on sales, slacking a little, and you know…the whole pandemic thing. So I panicked. I reached out to a bunch of sponsors, made a couple of deals that were more beneficial to the sponsor than to me, and ended up breaking one of my biggest rules for the show. It didn’t go over well.
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