I was the guest editor for WP Owls this week, and I got to talk about one of my favorite topics: automation.
Moving into 2022, my mission is to help small business owners and creators make content consistently, that makes them money. There are a lot of ways you can do that with content, but one key way is to use your time wisely. And automation is one of the best ways to do that.
Sometimes it feels like Facebook gets a bad wrap. Of course, sometimes it feels like Facebook gets exactly what it deserves…so where should we, as small business owners, fall on how to use Facebook? Today’s guests should help. Jono Petrohilos is a personal trainer and online educator who has a $1 Million online course business. He also runs huge Facebook groups, including one specifically for online course creators. Jono is SUPER passionate about FB groups -so much so that he made me excited about them. He offers a ton of tips for how to start and grow a FB group, and how one can build your business. In Build Something More, we talk about the Facebook outage and how it affected him (and how he has a backup plan!)
I recently updated my post about how I’m automating my business, using tools like Shortcuts, Zapier, Keyboard Maestro, and Hazel. Check it out!
Every year I put together a post of good Black Friday / Cyber Monday deals on tools for creators. I personally use all of these, and highly recommend them. Most do not offer a better discount that what you’ll get this weekend, so check them out.
Perhaps the best device for live streaming and video production is the Stream Deck. You can do anything from switch scenes in eCamm Live or OBS, to control lights, to even run your own automation through IFTT, Keyboard Maestro, or Shortcuts. Here’s a tour of my Stream Deck – how…
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Look. You’re going to find lots of deal roundups this week for Black Friday and Cyber Monday. They will be vast, and affiliate link ridden, and you will have to sift though dozens to find what you’re looking for.
This year, I decided to join some friends who serve web professionals and digital agencies (like you) to offer a list of nearly two dozen deals. No affiliate links – just companies I like!
A few weeks ago, we heard from John Warrillow about why we need to make subscriptions a core part of our businesses. Someone who’s done that really well is a marketer and fellow creator Corey Haines. As we recorded this, he was going through the biggest change his membership has seem: consolidation of offerings, niching down, and increasing the price. And it was the best month of the membership to date. Listen on to find why and how he did it. Plus, in what I think is the best Build Something More yet, we talk about pricing: how to price as a creator, offerings, and price to value ratios.
A common question podcasters have is, “how many downloads do I need before I can look for sponsors?” The answer: zero. Here’s how.
I had the pleasure of talking to the guys on the Audience Coach podcast all about monetizing your podcast. Here’s their description:
Heads up! Sponsorships are not the only way to monetize your podcast show! Want to know the multiple ways to do it? Podcast Expert Joe Casabona talks to us how he helps people monetize their show even if they are just starting out. Learn more about Joe’s SMASH Framework so that you will know which strategy works best based on your audience size. Listen in as we answer the important questions every podcaster asks themselves.
I love to automate everything. Sometimes it’s overkill. But it usually results in some cool things. With Shortcuts being available on the Mac now, for example, I can push a button on my Stream Deck, set the lighting in my office for recording, put my phone into the Recording Focus Mode, and set my “podcast recording”timer in Toggl.
But this isn’t about any of that1. This is about a general home automation device. The best one I’ve seen all year: the Lutron Aurora Smart Bulb Dimmer Switch.
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