Voice Search! Amazon Echo! Google! Chip Edwards knows a thing or two about all of these topics and let me tell you what I learned: We are all sleeping on voice search. Chip will tell us the importance of being on Voice Search, and why the earlier the better. Stay tuned until the end for a special offer just for listeners too!
Original Source: https://howibuilt.it/voice-search-chip-edwards/
Lisa Laporte is the CEO of TWiT.tv and after a few weeks of talking about how to podcast and what it can do for your content, I thought she’d be the perfect person, to come on and talk about starting a network, as well as where podcasting is going. We talk about a lot of stuff – where podcasting was and the future, but we also have a great chat about tech and more. Lots of great advice here, so sit back and enjoy!
The post The Past and Future of Podcasting with Lisa Laporte appeared first on How I Built It .
Original Source: https://howibuilt.it/podcasting-future-lisa-laporte/
One of the hardest things to do is put out daily content…and on top of that, making it helpful, timely, and in podcast form! This sounds like a ton of work, but Harry Morton of Lower Street does just that. In this episode, we’ll explore how Harry can consistently put out a daily podcast about working from home – from planning to publishing.
The post Hosting a Daily Podcast with Harry Morton appeared first on How I Built It .
Original Source: https://howibuilt.it/daily-podcast-harry-morton/
Stephen Hackett is one of my favorite podcasters, and cofounded my favorite podcast network, Relay.fm. Back in 2018, I spoke to his co-founder Myke Hurley about starting podcasts. Since then, Relay has really ramped up their membership program and I though Stephen would be the perfect guy to talk to about putting out tons of content and deciding what to make free, and what to make paid. Sponsored by Yes Plz, iThemes Security Pro, and TextExpander.
Before we get too deep into this season, I wanted to make sure you and I have a good baseline for creating content and engaging with the audience. Taylor Waldon, the Content Strategist for GiveWP, does a fantastic job of this. We talk about how they are expanding their niche and why creating the right content is crucial. This is a must list for anyone who’s creating content for their small business, no matter what you do.
The post Better Audience Engagement for Your Content with Taylor Waldon appeared first on How I Built It .
Original Source: https://howibuilt.it/better-audience-engagement-for-your-content-with-taylor-waldon/
A few weeks ago we spoke to Andrea Zoellner on how to implement a good Instagram Strategy. Well, another social network that seems like a hidden gem for content is LinkedIn, so I’ve brought on Cara North to talk to us. Cara is in the eLearning space, and we definitely talk about that, but I also wondered how she always seems to be trending on LinkedIn! So we talk about the smart way to build your network, add shareable content, and maybe even make a few worthwhile connections.
The post Trending on LinkedIn with Cara North appeared first on How I Built It .
Original Source: https://howibuilt.it/trending-on-linkedin-with-cara-north/
Just because you’re a government organization doesn’t mean you can’t have a little personality. That’s what my friend Joe Galbo proves day-in and day-out over at the Consumer Products Safety Commission. I’ve wondered for some time how they manage their social media strategy there and Joe’s the brains behind most of the operation. We’ll talk content, memes, data and more, as well as how he can get it all done at the federal level.
The post Managing Social Media for a Government Agency with Joseph Galbo appeared first on How I Built It .
Original Source: https://howibuilt.it/managing-social-media-for-a-government-agency-with-joseph-galbo/
Have you every wondered how some people seem to do so much? Well this week I sit down with James Rose to unlock some of the secrets of one of my favorite topics: automation. We talk about what it is, how it works, and how you can use it to take some tasks off of your plate, and off of your mind.
The post Automating Your Life with James Rose appeared first on How I Built It .
Original Source: https://howibuilt.it/automating-your-life-with-james-rose/
Wondering how to build a following on Instagram? I was! It’s my favorite social platform and I’m trying to be more intentional about the content. So I brought on Andrea Zoellner, who offered fantastic advice around IG strategy, taking great photos, and if those walls of hashtags actually work. Let’s get into all of that and more.
We’re at the half for 2020, which means the end of Season 8. I’m proud to say I learned a ton, and I hope you have too! There were three big topics of focus this season: Find the Right Clients, Productize Your Services (or at least make them more predictable), and Build Your Email List / Network.
The post Season 8 Wrap Up: Vet Clients and Build Your List appeared first on How I Built It .
Original Source: https://howibuilt.it/season-8-wrap-up-vet-clients-and-build-your-list/
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