Why Amazon Mp3 Will Get People to Pay for Music Again

I’m a little bit surprised I haven’t written about Amazon Mp3 before as I use it quite frequently. My main grip about services like iTunes, the Zune Marketplace, Napster, Ruckus, and nearly every other digital music outlet is that their songs are protected by some form of Digital Rights Management (DRM). You can only transfer them x number of times. You need a username and password to listen to them, or in the case of Ruckus, download for free (as a college student), but only listen to them on your computer. Yes, there was EMusic, but last time I checked their collect was not as diverse as I would have liked. But Amazon Mp3 changes all of that.

Amazon Mp3 offers a full line of music, underground and mainstream, completely DRM-free. It doesn’t expire, there isn’t a set number of transfers, play it on any Mp3 player as much as you’d like. This is the way digital music should be. If I have a CD, I can rip that onto my computer and do with it what I want. Why shouldn’t digital music be the same. But beyond that, their deals are amazing.

Amazon Mp3 offers two types of deals I use regularly (and use twitter to follow): Daily deals, where for a day they will sell a digital CD significantly cheaper (like $2 or 3) and Friday 5, where from Friday until Monday, they pick 5 albums to sell for $5 a pop. Plus, setup couldn’t be easier. Install their downloader, which links to your favorite music player, and when you download mp3s, they automatically get added to your music collection.

I really feel Amazon got digital music right. Freedom, easy of use, and low cost is everything I was looking for. If any online service will get me to stop buying CDs, it’s this one.