TikTok gets into Podcasting
For my latest article at The Podcast Host, I talk about TikTok’s potential move into podcasting and what it could mean for podcasters:
TikTok is one of, if not the, best social network for discovering new content. The videos they recommend to people are finely tuned by a very smart algorithm (perhaps a little too smart). As an elder millennial who’s used to seeing content only from the people I chose to follow, TikTok scared and confused me.